Society of
Children's Book Writers
and Illustrators

EDINBURGH – How to pitch your book without panicking

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Date(s) - 24/09/2016
2:00 pm - 5:00 pm

McWilliam Room, Glasite Meeting House
33 Barony Street - Edinburgh, EH36NX

Following our Edinburgh International Book Festival event What Editors Want, SCBWI Southeast Scotland is delighted to present this exclusive pitching event.

So you've written a fantastic book for children, but you're struggling to extract the key themes and package it into a perfect, brief pitch? Well, you're not alone. This SCBWI expert workshop gives you the chance to hear insights from two major children's book agents, who'll help you do the following:

* Understand the state of play in the children's book market in the US and UK at present, what's selling and what agents want
* Avoid common mistakes agents see frequently in query letters
* Understand how your pitch becomes used throughout the publishing process in selling your book to editors, publishing houses, distributors and the end reader
* Get practical pitching practice with fellow attendees, in a supportive atmosphere 


DSC_8516Lindsey Fraser, co-founder with Kathryn Ross of the successful literary agency Fraser Ross Associates. Lindsey was a bookseller before becoming Executive Director of Scottish Book Trust where she co-ordinated various readership development initiatives – including Beginning with Books, Radical Reading and Now Read On. She has reviewed children’s books for several national newspapers – and was the first person to review J K Rowling’s Harry Potter and the Philosopher’s Stone, in The Scotsman. She was on the judging panel for most of the major children’s book awards, including The Blue Peter Book Awards, The Smarties Prize, The Guardian's Children's Book Award and the Whitbread Prize. She has edited three anthologies of short stories for young people and is the author of J K Rowling and the Harry Potter Phenomenon (Birlinn ebook). Lindsey and Kathryn also run The Pushkin Prizes in Scotland and St Petersburg, a creative writing initiative culminating annually in 12 young writers from St Petersburg and Scotland spending a week at Moniack Mhor, Scotland’s Writers’ Centre, working with professional writers. Fraser Ross Associates represents authors and illustrators, and its clients include Janis Mackay, Vivian French, Barry Hutchison, Chae Strathie and Carnegie medal winner Tanya Landman.


Jennifer Laughran

Jennifer Laughran, Senior Agent at the Andrea Brown Literary Agency, America's longest established agency for writers and illustrators of children's literature. Based in New York, Jennifer is offering this one-time Edinburgh workshop to help writers and illustrators understand pitching from the US point of view, get insights to the US market, and understand what's selling now in US bookshops. Jenn joined ABLA in 2007 after many years as a buyer and event coordinator for an independent bookstore. She is always on the lookout for sparkling YA and middle grade fiction with unusual and unforgettable characters and vivid settings; the common thread in all her favorite stories is an offbeat world-view. She loves funny books, thrilling books, romantic books, books that make her cry, and all-around un-put-downable books… and her true favorites are all of the above. Some of Jenn's clients include Alex Gino (GEORGE, Scholastic UK), Erin Lange (BUTTER and DEAD ENDS, Faber Children's), Gwenda Bond (LOIS LANE: FALLOUT, Curious Fox), among many others.

This event is ideal for children's writers (and illustrators) who are or expect to be ready to submit their manuscripts for consideration to literary agents, but fiction writers for the adult market (including crime, historical and romance literature) will also gain valuable insights. Non-members of SCBWI are very welcome but current members enjoy a reduced rate. The event kicks off promptly at 2pm, so please arrive 15 minutes early to settle in.